It's firm – not "uncomfortable," but you feel the ground. If you're used to React or Boost, this will feel different (and maybe a bit stiff). Also, some colorways use smoother leather that can crease easily. It's a natural look, but if you're super picky about that... just a heads-up! Now, the not-so-great part: that break-in period. The stiff collar "can" rub against your ankle at first - it's a common gripe. If you need plush, cloud-like comfort, look elsewhere. This shoe is about form "over" function in that department. It's a trade-off you need to be aware of. So, who is this for? Honestly, it's perfect for the casual sneakerhead who loves the "Jordan 1" silhouette but wants a less bulky, more summer-friendly option. It's for someone who values style & heritage over cutting-edge comfort. Great first "Jordan", great beater shoe, great style piece. You really can't go wrong for the price. Who is this for? Listen: if you're new to the Jordan brand and want one pair that does it all, get a "air jordan 1 low". Seriously. For about $130, you get a piece of history that's easy to wear. It's for the person who values style over max comfort tech. It's also perfect as a "beater" pair of nice shoes - something you can wear often without worrying too much. That's a huge plus in my book.