The theme is "everything". If you don't like the "Cheeseburger" concept, there's no getting past it. It's not a subtle nod—it's the whole idea. Also, if you need plush comfort, look elsewhere; this is classic AJ1 cushioning (aka, not much). It's a style-over-comfort choice, which is true for many Jordans, honestly. The details are where this shoe shines. The "sesame seeds" on the collar, the different leather textures mimicking burger components – it's well-executed. On-camera, these colors look vibrant. It's a shoe that looks better in person than on a stock photo, which is always a plus for any release in my book. On feet, the feel is exactly what you'd expect from a Jordan 1 Mid. It's a firm, classic basketball shoe feel - not plush like modern sneakers. The 'Cheeseburger' theme is even more fun when you're walking; it's like a piece of wearable art. It gets tons of looks, but it's definitely not a subtle shoe. For $135 USD, you're paying for that bold, playful design above all else. Final verdict time. Pros of the Air Jordan 1 Mid Cheeseburger: Unique story, eye-catching colors, standard Jordan 1 quality and fit. Cons: Not the most comfortable, high-maintenance white upper, and the theme won't resonate with everyone. I'd recommend it to someone who already has core Jordans and wants something playful. I wouldn't recommend it as your first or only pair of Jordan 1s. It's a specialty item.