But you're paying for the history, the look. For a staple in your rotation? I think so. Just know you're buying into a classic design, not cutting-edge comfort. That's the trade-off with this Jordan series icon. So I'm checking out this "Bloodline" Jordan Air 1, and the red hits on the outsole are a nice touch. Materials feel pretty standard for the line – nothing mind-blowing, but it's fine. Putting them on, the cushioning is firm, as expected from an '85-inspired design. They look incredible on foot, though – that classic shape is just unbeatable. The pro is definitely the look. The con is the comfort, or lack of "modern" comfort. If you want a shoe that's all about style and history, the Jordan Air 1 is your guy. If you need cloud-like feel, this isn't the one. On feet, the magic really happens. This shoe just looks "correct" with almost anything – jeans, joggers, shorts. The design is so timeless. I wore this "Court Purple" pair out, and the color-blocking pops in person without being too loud. It’s a sneaker that gets nods from other sneakerheads. For style points alone, the Jordan Air 1 is a top-tier contender. On-camera, these Jordan Air 1s pop. The contrast stitching, the smooth leather – it all reads really well. They're a YouTuber's dream for B-roll. As a daily wear? They're great, but maybe not for "every" single day if comfort is king for you. They're a style piece, an essential in the Jordan series lineup, no doubt.