It's for the person who values timeless style over tech. Perfect for casual, everyday wear. The $180 price point is standard for a high-top retro, and for this specific colorway, I think it's justifiable given its legendary status. Who is this shoe for, then? If you're a sneakerhead building a core collection, the "air jordan 1 black" is a must-have. It's for people who value history, style, and that classic basketball look above everything else. It's perfect for casual wear, short outings, or just flexing a timeless piece. You're buying into a legend. Comparing it to other Jordans? The "air jordan 1 black" is the foundation. A Jordan 3 or 4 has more cushioning tech – but the AJ1 has that unbeatable, sleek profile. For $180, you're paying for the icon status & versatility, not cutting-edge tech. If you want a performance "basketball" feel, look at the later models. If you want a style icon? This is your starting point. Now, the "con" – and I have to be honest – is the comfort level for all-day wear. The midsole is firm. If you're on your feet for 8+ hours, you might feel it. Compared to modern lifestyle shoes, it's not a "cloud." So, that's a trade-off. You're choosing iconic style over modern, pillowy comfort with this specific Jordan 1 model.