But that’s not its purpose! Compared to other retro models, it's similar to a Dunk in weight and feel. Its strength is in its timeless look and cultural weight, not tech innovation. That's the key difference right there. Let's break down value. At ~$180, the "jordan air 1" isn't cheap. You're paying for the design icon status. Compared to a general release dunk, the materials might feel similar, but the "cultural weight" is different. If you've never owned one, it's a worthy experience. If you own multiple pairs already, you know exactly what you're getting. So I finally got my hands on this pair of "jordan air 1" mids, in this cool grey colorway. Out of the box, I was impressed by the clean color blocking. On foot, the support is good, but—and this is a big "but"—they're a bit stiff initially. At $180, they're not cheap. If you want a versatile, "go-with-everything" sneaker that screams Jordan heritage, this is it. If you prioritize a super-soft, cloud-like ride, look elsewhere. It’s all about that classic style for me. Now, the potential downside— and I have to be real with you— is the comfort tech, or lack thereof. If you need modern, bouncy cushioning for all-day wear or long periods on your feet, the "Jordan 1" platform might leave you wanting more. It's a firm, stable base, not a cloud. For some people, that’s a dealbreaker, and I totally get it.

  • Shown: Smoke Grey
  • Style: DH9696-100

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Product reviews

Rating 4.5 out of 5. 8,008 reviews.

Characteristics assessment

Cost-benefit

Rating 4.5 out of 10 5

Comfortable

Rating 4.3 out of 5

It's light

Rating 4.3 out of 5

Quality of materials

Rating 4.1 of 5

popular

Assessment 4 of 5